Programmes for Building Clarity, Strategy and Recognition

Recognition’s online learning programmes are designed to give you the right level of support for the stage you are in now.

The programmes help founders, consultants and subject matter experts build the marketing clarity, confidence and business foundations needed on the journey to recognition.

Choose the level of support that fits your current stage.

MEMBERSHIP

The Marketing Clarity Club

Find Your Focus. Grow with Clarity.

The Marketing Clarity Club is a clarity-first online membership for thoughtful founders who want more focus, structure and direction.

It helps you calm the noise, understand what to work on next and build a more consistent rhythm around your business and marketing.

This is the starting point if you feel scattered, reactive or unsure how to turn your ideas into clear action.

Inside The Clarity Club, you get access to the marketing training library, simple frameworks and a member’s only Facebook group designed to support you all the way.

Best for: founders who want more focus, structure and direction on their journey to recognition.

BUSINESS FOUNDATIONS

Build a Business You Love

Build stronger foundations for a business that feels clear, focused and easier to grow.

Build a Business You Love helps business owners strengthen the foundations needed before deeper recognition work can happen.

Provided in partnership with Lisa Johnson and The Business Success Company, it supports the early stages of positioning, proof, presence, process and profit by helping you understand what you offer, who you serve, how your business fits together and what needs attention next.

This is a practical foundation programme for people who want to move from scattered effort into a clearer business structure.

It is especially useful if you know your business needs more direction before you invest in deeper authority, visibility or advisory work.

Best for: aspiring entrepreneurs and founders who want stronger foundations, clearer direction and a more structured path forward.

STRATEGIC CREDIBILITY

Certified Business Strategist (CPD)

Formalise your strategic capability.

The CPD-accredited Certified Business Strategist programme helps coaches, consultants, founders and professionals strengthen the way they think, diagnose and advise.

Delivered in partnership with Lisa Johnson and with The Business Success Company, this programme helps you build professional depth, strategic confidence and recognised credibility.

It is not about collecting more tactics.

It is about learning how to think more strategically, support better decisions and become more valuable as a trusted advisor.

Best for: coaches, consultants and founders who want to strengthen their credibility and become more confident strategic advisors.

AUTHORITY RECOGNITION

The Four Hundred Club

Beyond Visibility. Recognition.

The Four Hundred Club is the premium group pathway for experts who are ready to move beyond being visible and become more intentionally recognised, referred, recommended and chosen.

It is for people who already have expertise, experience or a body of work, but want that expertise to be understood more clearly by the market, by search engines and by AI systems.

The programme is built around The Authority Engine.

That means working through the five phases of recognition:

Position.
Proof.
Presence.
Process.
Profit.

The aim is not to create more noise about your business.

The aim is to make your expertise easier to understand, trust, recommend and choose.

Best for: experts, consultants and specialist founders who are ready to build authority that leads to recognition online and in AI.

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